Siivoustakki branding for VIMMA Company
It was an absolute pleasure to work with VIMMA Company which launched Siivoustakki jacket for women in September 2020. Designer Mari Savio reimagined a cleaning jacket that has been traditionally been worn by women while doing household chores.
I designed the Siivoustakki branding that got inspiration from a humble checked cleaning cloth. The graphic identity was then applied to labels, hang tags, and social media ads.
Siivoustakki branding got inspiration from a humble cleaning cloth.
- Siivoustakki brand identity
- Neck label design
- Hang tag design
- Social media posts