![](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espa_rainorshine.jpg)
Espa Stage
Espa Stage – Espan lava in Finnish is an iconic open air venue in the heart of Helsinki. During the summer months, it offers free concerts and other shows for residents and tourists.
I was tasked to create an identity for Espa Stage within the limits of Helsinki City brand. Using Helsinki’s brand colors and Helsinki Grotesk – the proprietary typeface of the city – I created a look that is distinctive and plays with the idea of hot and cold. The big ESPAN LAVA typography frames all other information and resembles the stage itself.
I created a look that is distinctive and plays with the idea of hot and cold
![espanlava2](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espanlava2.jpg)
![espa_esite](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espa_esite.jpg)
![espa_freeopen2](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espa_freeopen2.jpg)
![espa_coldcity](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espa_coldcity.jpg)
![espa_heart](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espa_heart.jpg)
![espa_rollups](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espa_rollups.jpg)
![espa_hotsaucemouth](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espa_hotsaucemouth.jpg)
![espa_pidgeon1](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espa_pidgeon1.jpg)
![espa_omiksohi](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espa_omiksohi.jpg)
![espabigboy](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espabigboy.jpg)
![esparaps](https://www.joonasluotonen.com/wp-content/uploads/2019/07/esparaps.jpg)
![espa_gram](https://www.joonasluotonen.com/wp-content/uploads/2019/07/espa_gram.jpg)
![espanlava_abri](https://www.joonasluotonen.com/wp-content/uploads/2023/09/espanlava_abri-scaled.jpg)
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